Leadership Spotlight: Betsy Hobbs Wagner – Chair, Communications

2019 Leadership Spotlight Series

Betsy Hobbs Wagner is Chair of the CREW Detroit Communications Committee and a Vice President of Hobbs + Black Architects. Betsy has enjoyed being part of the communications committee because she gets to work closely with the other committees to help promote their events. The Communications Committee Chair guides the committee through event-specific media initiatives, as well as on-going activities designed to increase interest in CREW Detroit and reinforce the CREW brand. The Committee Chair:

  • Organizes and leads monthly committee meetings
  • Prepares agendas and minutes for meeting
  • Oversees and participates in the development of the quarterly eNewsletter
  • Supports efforts to increase volunteer involvement on the committee.
  • Fosters creative ideas and explores new avenues to increase public awareness
  • Ensures best practices are being utilized in chapter communications


Why Did you join CREW? And how long have you been in CREW?
I joined CREW 2 years ago to help expand my network. I moved into a new position within my company and as part of the transition, it is very important to expand my outreach and network.


Why is CREW important to you? To your Company?
CREW is had been very important to me. Not only have I expanded my network, I’ve made several new friends along the way. I’ve found there are a lot of learning opportunities within CREW that have helped my professional development.

CREW has been also been good for Hobbs + Black Architects, because there are many sponsorship opportunities that we have been able to take part in. The exposure in South East Michigan with CREW is huge and it is a great way for companies to get their name out there.


What has CREW done for you? Personally and Professionally?
Again, it has helped me expand my network, make new friends, and helped me with professional development goals.


Why Should People within the CRE industry join CREW?
I think CREW is a very prominent group in Detroit, but also nationally. We have an Arizona office and I’ve been able to meet contacts from CREW Arizona as well. It truly has a large reach.


Can you share a #Crew success story? Job Opportunity? Project opportunity?
I had the opportunity to attend a CREW leadership conference in Toronto and I met a bunch of fabulous people. I met some women from Arizona and it was a great connection. When I was out in Arizona, I met with Lani from Tucson and she introduced me to others in her company. From that connection, we were able to propose on a project with her company.  It is great how open people are within CREW to network with you, not only locally, but nationally.


3 things I wish I had known to elevate my professional career.
I wish I had known earlier in my career, the importance of networking and making connections. As a designer, I spent a lot of time behind the computer. Your world literally expands when you get out and meet people. I have learned so much from all of the wonderful people I have met. So many more doors are open to you, if you embrace new challenges.


How have you been involved in with CREW? Committees; Board?
I am currently helping 3 committees; I work with Outreach, Communications and Golf.  I’m chairing communications and currently in a big learning mode, but the people on this committee are fantastic and you get to learn about all of the other committees. It is a great professional development endeavor for me.


What advice would you give a new Member?
Definitely get involved. That is how you will get the most out of this organization and form relationships.


Who was your CREW Sponsor?
Mary LeFevre with the Christman Company was my CREW Sponsor and someone I look up to.


What is your favorite quote?
As a designer – “less is more”

As a business development person – “more is more”




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